A conversation with…

March 24, 2020

Movements Marketing spoke to its own Managing Director, Mirza Ćuk. He’s responsible for the day-to-day running of the business and keeps Movements Marketing going for already seven years. But how does Movements Marketing deal with the current pandemic and respond to #stayhome? Check the entire interview with Mirza below and read about why working from home is efficient (perhaps even more efficiently) and his future prospects on this subject!

Many entrepreneurs are trying to continue their work. How do you view that?
“It’s not a matter of trying to continue, but a matter of continuing right now. After all, we don’t get any further with shutting down, so we must go ahead and do our very best!”

Mirza Ćuk | Image: Sanela Babić

Mirza Ćuk | Image: Sanela Babić

For many people, working from home is now the necessarily solution to continue the work. How far is Movements Marketing in this?
“We already offered the option to work from home for over 1.5 years – which we also practice. Due to this pandemic, our team works now full-time from home. The teams works efficiently and for now there is no difference with working from the office. In fact: the results are great!”

No difference you say?
“On the contrary! And from which now appears our team works even more efficiently from home.”

How did the switch-over go?
“We didn’t need a lot of time to switch-over, because our team already had been working up to two days from home. So it was simply a matter of packing our laptops, going home and picking up where we left off.”

‘Working from home destroys the productivity and thereby no one is physically present to manage the team’: a common thought. Movements Marketing experience something different. How do you explain the good results?
“In the first week of full-time working from home the results are fantastic on all the running projects. The range is good since nobody is on the road and everybody is online. Of course we discuss the situation while speaking to clients and customers at first, but after that it’s a matter of persevering, because things go on.”

And what happens work related when the pandemic is over – of course we all hope for the best possible outcome?
“This way of working provides new insights and I guess that the way we’ve worked will never be the same. A thought I hear much more. My guess is once (hopefully) peace has returned and with that a daily routine, companies will start creating new business models.”

But do you think physical offices will continue to exist?
“I’m not saying offices are disappearing, certainly not. But if this continues, our ‘standard’ way of working as we know it today will change in the positive sense of the word. Because of these new insights, new possibilities and plans arise.”

And finally, how do entrepreneurs ensure positivity in times of uncertainty and continue that positivity in their work?
“Simple: think, be and stay positive! Because with a positive and realistic attitude it all starts. An other important aspect is being there for each other and helping forward where possible. After all, it’s the extra step that makes the different!”

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ONZE VESTIGINGEN

Verlengde Zuiderloswal 19
1216 BW Hilversum
Nederland

Sulejmana Filipovića 6A
71000 Sarajevo
Bosnië en Herzegovina

ONZE VESTIGINGEN

Verlengde Zuiderloswal 19
1216 BW Hilversum
Nederland

Sulejmana Filipovića 6A
71000 Sarajevo
Bosnië en Herzegovina

TELEFOON

+31852103755

E-MAIL

info@movements.marketing